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we have been acting as private consultants of the members of the board, on subjects like retail and brand values, working on the new organization structure and attending board meetings
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set-up the human resources system, emphasized on the importance of collections-products matrix, spoke on company management with fund flow and budget. built a new structure for wholesales organization. resolved the managerial disagreements between the family members, convinced them on opening company’s own retail stores
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to maximize its efficiency in the global market, assistance in restructuring the design team, corporate resources management, retail and brand management
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the business that started out with valore brand as accessories retail was expanded by buying out the Coquet brand, a project which initiated towards a new retail model
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acted as private consultants of the management, structured the stock/sales relationship and stock levels, attended board meetings, suggestions were made for new store locations, connections were made with the mall estate agencies
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store teams were reassessed, 2009 budget was created, nebim software was proposed, the communication between the management was improved by the relocation of head of board to istanbul where the headquarters are
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location scouting for the new stores to be opened during restructuring, improved the retail operation and helped with human resources
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building-up the teams, setting up the IT after structuring the sales channels and dealer network, brand communication rules were set, the brand was repositioned in the Turkish market, and the license/distribution contract was renewed
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after choosing locations for stores the brand was introduced to the Turkish market, assistance on personnel training, structuring the dealers network, deciding on marketing strategies, brand communication and brand identity design.
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a corporate structure is formed to improve the efficiency of the nike dealership. new balance brand was introduced to turkish market and its retail operation was started
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transformation of a production and wholesales firm to a project focusing on design, marketing and retailing. active role was played in developing the store concepts, setting up the principles of brand communication
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